Inspirational speakers at Cruyff Legacy Summit
Innovation

Inspirational speakers at Cruyff Legacy Summit

22 September 2022

This year, Johan Cruyff would have turned 75 and the Cruyff Foundation celebrates its 25 years. With the aim to honour Johan's legacy on 21st September the first Cruyff Legacy Summit ever took place at the Johan Cruijff ArenA.

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In the spotlight: Reimagine Football winner CoachFX
Innovation

In the spotlight: Reimagine Football winner CoachFX

29 June 2022

CoachFX, has been chosen as a winner twice: by City Football Group and KNVB. In the category ‘Champion Learning and Performance’, they convinced the jury with their 3D player animation software. At the event, we talked to Raymond Farrelly, CEO and founder of CoachFX about his participation and being a winner of the Reimagine Football challenge.

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How can we make CO2-free travel to events the norm?
Innovation

How can we make CO2-free travel to events the norm?

23 June 2022

The ArenA area in the Zuidoost district of Amsterdam is one of the largest entertainment hubs in the Netherlands. It attracts various events, concerts, sports matches and millions of visitors to Zuidoost every year.

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THE WINNERS OF THE REIMAGINE FOOTBALL SPORTS PERFORMANCE CHALLENGE
Innovation

THE WINNERS OF THE REIMAGINE FOOTBALL SPORTS PERFORMANCE CHALLENGE

15 June 2022

European football organizations, including the KNVB, the Johan Cruijff ArenA, City Football Group, and AFC Ajax, with the support of UEFA, have joined forces again to tackle joint challenges in the football industry. For the current challenge, the organizations aim to improve sports performance in both grassroots and professional football.

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10 health and performance finalists selected for Reimagine Football challenge
Innovation

10 health and performance finalists selected for Reimagine Football challenge

31 May 2022

European football organizations, including the KNVB, the Johan Cruijff ArenA, City Football Group, and AFC Ajax, with the support of UEFA, have joined forces again to tackle joint challenges in the football industry. For the current challenge, the organizations aim to improve health and performance in both grassroots and professional football.

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Ajax about their selected winners of the Fan Experience Challenge
Innovation

Ajax about their selected winners of the Fan Experience Challenge

27 May 2022

AFC Ajax, one of the organizing partners of the Reimagine Football innovation program, has chosen four winners in the Fan Experience Challenge. The companies SQWAD FanTile, NeoXperiences, Piing and Filmily have been selected to further collaborate with Ajax. We talked to Menno Geelen, Chief Commercial Officer at AFC Ajax, about these winners and which follow-up plans he has in mind.

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Partner Pitch: KPN
Innovation

Partner Pitch: KPN

26 May 2022

As the network of the Netherlands, we are passionate about offering secure, reliable and future-proof networks and services, enabling people to be connected anytime, anywhere, whilst at the same time creating a more prosperous and cleaner world. As a proud founding member of the Johan Cruijff ArenA, we are always looking forward to partners who we can help innovate by connecting people and things.

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Sustainable and Circular Sports Events program is now LIVE!
Innovation

Sustainable and Circular Sports Events program is now LIVE!

25 May 2022

Together with several frontrunners in sport, the Dutch Ministry of Public Health, Welfare and Sports has developed a program to achieve its climate goals, focused on sharing knowledge, experiences and sustainable innovation. In a pilot at the Johan Cruijff ArenA they have used their monitoring tool to analyze the impact of football events. We talked to Ruben Dubelaar, advisor at Green Wave, about the program and how they aim to drive innovation in professional sport events.

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Hutten is the new VIP and event caterer for the Johan Cruijff ArenA
Innovation

Hutten is the new VIP and event caterer for the Johan Cruijff ArenA

24 May 2022

Amsterdam, 24 May 2022 - The management of the Johan Cruijff ArenA has selected Hutten Catering as its new partner for providing all VIP and event catering in the stadium. In addition to providing high-quality, unique, and innovative VIP and event catering, the ArenA will also work with Hutten to ensure substantial progress regarding sustainability.

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