Innovation

On October 26th, the Pitch Day of the UEFA EURO 2024 Hackathon took place in the Host City Stuttgart in Germany. Innovators, professionals and fans could sign up for the Hackathon with their ideas about digital transformation, sustainability and fan experience.

A number of students at the Amsterdam University of Applied Sciences have, together with, among others, the Johan Cruijff ArenA, done research about the mobility in the ArenA-poort area. With the results, they created a few concepts about how to help visitors travel more sustainably. The text below is the preface of the publication.

Later this week, on Wednesday the 16th November (13:00-16:00 CET), the UEFA will unveil the new Sustainable Infrastructure Guidelines at the MEWA Arena in Mainz, Germany.
Our colleague Sander van Stiphout – programme manager innovation at the Johan Cruijff ArenA – will be part of a panel of experts that will discuss the new guidelines and the importance of having a sustainable football infrastructure at every stage of the lifecycle.

In this news article, you can read more about the event and how you can register to attend it.

On September 10, 2022, the first energy workshop took place in the Johan Cruijff ArenA. Delegates from companies such as BAM, Honeywell and Groendus were complemented by Ajax and the initiators of the ArenA. While the price of energy has skyrocketed, it is vital to think about both energy generation and energy consumption.

CoachFX, has been chosen as a winner twice: by City Football Group and KNVB. In the category ‘Champion Learning and Performance’, they convinced the jury with their 3D player animation software. At the event, we talked to Raymond Farrelly, CEO and founder of CoachFX about his participation and being a winner of the Reimagine Football challenge.

The ArenA area in the Zuidoost district of Amsterdam is one of the largest entertainment hubs in the Netherlands. It attracts various events, concerts, sports matches and millions of visitors to Zuidoost every year.

European football organizations, including the KNVB, the Johan Cruijff ArenA, City Football Group, and AFC Ajax, with the support of UEFA, have joined forces again to tackle joint challenges in the football industry. For the current challenge, the organizations aim to improve sports performance in both grassroots and professional football.

European football organizations, including the KNVB, the Johan Cruijff ArenA, City Football Group, and AFC Ajax, with the support of UEFA, have joined forces again to tackle joint challenges in the football industry. For the current challenge, the organizations aim to improve health and performance in both grassroots and professional football.

AFC Ajax, one of the organizing partners of the Reimagine Football innovation program, has chosen four winners in the Fan Experience Challenge. The companies SQWAD FanTile, NeoXperiences, Piing and Filmily have been selected to further collaborate with Ajax. We talked to Menno Geelen, Chief Commercial Officer at AFC Ajax, about these winners and which follow-up plans he has in mind.