A stadium that gives back more than it consumes
The Johan Cruijff ArenA aims to be more than a venue for major events. Through our Net Positive approach, we are working towards a future in which impact is not only reduced, but value is actively added, for visitors, for the surrounding area, and for the city of Amsterdam.
That ambition is reflected in everything we do, from investments in sustainable energy and circularity to a strong focus on social engagement and the role of the stadium in Amsterdam Zuidoost. Net Positive is not a standalone project, but a coherent way of working, in collaboration with partners, suppliers and the local community.
How this approach is put into practice, and the choices that come with it, are described in detail in an article published by Het Financieele Dagblad. In the article, CEO Tanja Dik speaks about the ambitions, the progress being made, and the responsibility that comes with a stadium of this scale.
