Innovation

Finals Reimagine Football Challenge 2023

Finals Reimagine Football Challenge 2023
On 28 June the collaboration event of the Reimagine Football Challenge took place where ten selected finalists got the opportunity to get to know the football organisations involved in the challenge and pitch their solutions to them. During the award ceremony at the end of the day 6 winners were chosen by different organisations to follow up on their pitches to start working together on the best football solutions for the future.

All winners

At the Collaboration Event, the jury selected 6 winners of the challenge. Every football organisation chose their own winners who they will work on their solutions with. The only winner in the category of: Your Clean and Sustainable Stadium is Kora. We asked Co-founder and CEO Gilad Regev a couple of questions to get to know this company and it's solution for a better fan experience.

Why did you participate and what did you hope to achieve with engaging in the challenge?

In pursuit of our belief that sports, entertainment, and arenas can serve as inspirational forces for positive change, we enthusiastically joined the Reimagine Football Challenge. We recognize the urgent need for transformation in our daily actions, and we see communities and fans as influential supporters of athletes, teams, and artists. Through our platform, Kora, we empower them to make a significant impact on CO2 reduction. Moreover, we have identified the Netherlands as a key early adopter of Kora, given the country's strong awareness of the climate crisis and its willingness to take meaningful actions. In fact, I personally relocated to the Netherlands to expedite the growth of Kora and spearhead our collective efforts in achieving a substantial reduction in carbon footprint.

The Johan Cruijff Arena served as an ideal hub for driving innovation and responsible action.

— Gilad Regev, Co-founder and CEO Kora

How do you reflect on the challenge process and the collaboration event?

The Reimagine Football Challenge has impressed us with its exceptional organization, offering a comprehensive platform for participants to showcase their company backgrounds and innovative concepts while ensuring transparent communication channels. We had the pleasure of engaging with the visionary minds and industry leaders behind this initiative, exchanging ideas, discussing challenges, and presenting our proof of concept. The Johan Cruijff Arena served as an ideal hub for driving innovation and responsible action, and above all, we were deeply inspired by the genuine commitment displayed towards taking concrete steps and effecting climate action change.

How will winning the challenge help achieve your goals for the future?

The recognition from the esteemed jury and participating partners fills us with immense pride, particularly as it affords us the opportunity to partner with industry leaders like the renowned Johan Cruijff ArenA. This award serves as a stepping stone for us to contribute to community climate action initiatives, expand our global outreach to sports organizations and fans, and propel us towards achieving our ambitious goals.

Want to learn more about this inspiring platform: Read more about Kora

De Johan Cruijff ArenA is altijd in beweging

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