The Johan Cruijff ArenA is a public-private organization that works closely with AFC Ajax and the municipality of Amsterdam. As a multifunctional stadium, we strive to create the best experience for our visitors to football matches, concerts and business events. We also want to make a difference when it comes to sustainability, innovation and social involvement. We are proud of what we have achieved together with other parties!

Mission statement

The Johan Cruijff ArenA is the football stadium of the Netherlands, home to AFC Ajax and the Dutch national team. It also provides multifunctional accommodation for large-scale, national and international music and dance events as well as smaller-scale meetings in (mainly) the business segment. These activities take place in close collaboration with various partners. High-quality services, state-of-the-art facilities, safety and optimal public experience are the most important strategic pillars. The Johan Cruijff ArenA is one of the most sustainable stadiums in the world and is internationally regarded as a role model for modern stadium construction and operation. The Innovation Center functions as a living lab and showroom for innovative concepts for stadium management and event experience.

Corporate structure

Stadion Amsterdam NV is the owner of the Johan Cruijff ArenA. There is one shareholder: Stichting Administratiekantoor Stadion Amsterdam. This foundation has issued share certificates. The consolidated Stadion Amsterdam NV includes:

  • AVON ArenA BV
  • Stadium Amsterdam CV
  • Stadium Amsterdam Exploitatie BV
  • Amsterdam Energy Arena (AEA) BV
  • Amsterdam ArenA Outdoor BV
  • ArenA do Brasil LTDA
  • Amsterdam ArenA Advisory BV

Johan Cruijff ArenA Organization

Johan Cruijff ArenA is operated by Stadion Amsterdam CV. It consists of the following business units:

  • Commercial Affairs: rental activities, catering, marketing and tours.
  • ArenA Facilities: management and maintenance of the stadium, new and renovation projects and provision of building-related services (e.g. cleaning).
  • ArenA Events: integral realization of sports, music and dance events in collaboration with organizers, "from ticket purchase to satisfied return home".
  • Amsterdam Innovation Arena: a joint effort by expert partners who are sharing their knowledge and networks with the aim of making the Johan Cruijff ArenA the most innovative stadium in the world.
  • Staff: financial, legal and human affairs, communication, secretariat and external relations.

Stadion Amsterdam Exploitatie BV is the managing partner of Stadion Amsterdam CV and the Founders are the limited partners.