Privacy Policy

This Privacy Policy is applicable to the personal data collected via the website (the “Website”). Its purpose is to inform you about how the Website managers use these data.

The responsible party
Stadion Amsterdam C.V., a limited partnership (commanditaire vennootschap) with its registered office and place of business in Amsterdam, the Netherlands, at ArenA Boulevard 1 [postcode 1101 AX], listed in the Trade Register of the Amsterdam Chamber of Commerce under number 33254163, hereinafter referred to as: “Johan Cruijff ArenA”, is the party responsible for processing your personal data via the Website.

The right to enter into obligations
In principle, anyone may use the Website and anyone can register for the newsletter or order admission tickets via the Website. However, it is important to note that special statutory rules apply to persons who are under sixteen (16) years of age. If you have not yet reached the age of sixteen (16), you must have permission from your parents, a guardian or another legal representative before registering for the newsletter, ordering admission tickets or in any other manner providing your personal data to Johan Cruijff ArenA via the Website. By accepting this Privacy Policy, you warrant that you are sixteen (16) years of age or older or that you have permission from your parents, guardian or another legal representative to provide your personal data via the Website.

Personal data supplied by you
In general, we collect personal data that you voluntarily provide via the Website. When you register for our newsletter, we ask you for your forename and surname and a valid email address. We also ask you to provide a prefix to your surname (if relevant) and your telephone number (although you are not required to provide these). If you order admission tickets via the Website, we will ask you for your name and address details as well as your telephone number, email address and payment details.

Data that are collected automatically
If you use the Website, certain data, such as your Internet Protocol address, browser type and operating system may be collected passively and stored on our server logs or those of our service providers. We also use cookies and navigation data such as Uniform Resource Locators (URLs) to collect data about the time and date of your visit and about the solutions and information that you searched for and viewed, or to ascertain which of the advertisements posted on the Website you clicked on. Information of this sort is collected to enhance the usefulness of our services and to better adjust the Website to your own specific interests and wishes. Click here for more information about our cookies policy and the purposes for which we use cookies.

An "Internet Protocol address" or "IP Address" is a series of numbers that is automatically assigned to your computer when it uses the internet. In some cases the IP address is always the same when you connect to the internet. However, if you connect via a commercial internet provider, your IP address is probably different each time you connect. We can ascertain your IP address whenever you use the Website.

The purpose of collecting your Personal data; disclosure of your data
We use the personal data that you provide to us (via the Website) solely for the following purposes: for concluding the agreement (e.g. for processing your order or sending you our newsletter), providing access to the services and products offered via the Website, improving the Website, enhancing the Website (operation and support) to meet your needs better and, at your request, providing you with additional (promotional) information, functionalities and special offers.

We may make your personal data available to third parties (service providers) who, on our behalf or together with us, offer some of our services and products (e.g. the admission tickets offered via the Website) and who help us to communicate with you. This involves, for example, sending emails, analysing data, offering market support, processing payments (including credit card payments) and customer service. We require these service providers to undertake that they will only use your personal data to the extent that is necessary to be able to provide you (also on our behalf) with the services in question. If you send a request to, we will send you a list of service providers with whom we share your personal data.

We may share your personal data or part of them with companies affiliated to Johan Cruijff ArenA which have the same management. In that case we will oblige such companies to process your personal data in accordance with this Privacy Policy.

If the structure of our organisation undergoes a change as a result of a merger, takeover by another company or the sale of our assets or some of them, your personal data may form part of the transferred assets. You accept that such transfer can take place and that that is allowed under this Privacy Policy and that any party that takes us or our assets over may continue to process your personal data, with due observance of the conditions of this Privacy Policy. We may also make your personal data available to a takeover candidate for purposes of providing information. This will be done in the strictest of confidence.

We may disclose your personal data (to third parties) if we have good reason to believe that this is necessary (a) in order to comply with the applicable law or in response to a court order; or (b) to protect and defend our rights, property, you or third parties.
Except in the cases referred to above, the personal data collected by us will not be sold, traded, leased to or otherwise shared with third parties unless you give us permission to do so.

Your personal data will not be held in a form that is possible to identify you any longer than is necessary in order to process them for the purposes for which they are collected and are subsequently processed. This includes preventing and detecting fraud as well as misuse of our website.

Websites of third parties and advertisements
The Website may contain links to other websites. We would like to point out that we are not responsible for the privacy policy or content of those websites. We advise users of the Website to read the privacy statements of each website that they visit. The possibility of obtaining access to information of third parties via the Website (using links to other websites or locations) is provided purely for your convenience and does not imply that we recommend those websites of third parties or the products, services or (other) information offered on them.

Your choices with regard to your personal data
We offer you various choices with regard to the collection, use and sharing of your personal data. You are at any time entitled to request that we no longer contact you for marketing purposes. If you receive promotional material from us (including the newsletter), you may indicate that you no longer wish to receive it. In that case you can use the “opt-out” option by following the opt-out instructions given in the promotional email that you receive from us. Alternatively, you can contact us directly at

Regardless of the preferences you have indicated for receiving emails, you may still receive (and keep receiving) administrative emails about our products and services, such as confirmations of transactions and notifications of amendments to our privacy policy, if we decide to issue these notifications to you in this manner.

Request for inspection
You are entitled to, freely and at reasonable intervals, request us to inform you as to whether, which and how personal data relating to you are being processed. You can avail yourself of this right by emailing your request for inspection to

Request for removal or correction
If there are any changes to your name, postal address or other data that are traceable to a person, you can notify us of these by sending an email to Everyone is at all times entitled to request that his or her data be removed. On your request, Johan Cruijff ArenA will immediately (or as soon as possible) remove the information that was required for registration. To enable us to comply with a request for removal or correction, you must state the data that you provided for registration. We will contact you at the email address indicated by you when you registered. You can email a request for removal or correction (including any addition) to The data provided by you may also be removed on Johan Cruijff ArenA’s initiative. Johan Cruijff ArenA may, for example, decide to do this if you inform us that you no longer wish to use the products and/or services of Johan Cruijff ArenA.

If you are of the opinion that the processing of your personal data does not serve any legitimate interests of Johan Cruijff ArenA or a third party, you can lodge an objection to this. Based on these grounds and your own particular personal circumstances, you can submit your objection to or Johan Cruijff ArenA’s postal address, which is given above. Within four weeks of receiving your objection, Johan Cruijff ArenA will decide whether it is founded. If it is, Johan Cruijff ArenA will immediately stop processing your data. Johan Cruijff ArenA is entitled to charge EUR 5.00 for processing your objection. If your objection is declared founded, Johan Cruijff ArenA will refund this charge.

We attach great importance to protecting your personal data. To help us guard against unauthorised use of them, we use various security techniques and procedures that meet industrial standards. Although we have taken considerable measures to protect your personal data, there is not a single company, including us, that is able to eliminate all the risks to which your personal data may be subject.

Contact and amendments
If you have any questions about this Privacy Policy, please contact us via
We reserve the right to amend this Privacy Policy from time to time. Any amendments made will be entirely at our own discretion. If we make significant changes to the manner in which your personal data are used, we will announce that here or on another page of We advise you to read this Privacy Policy regularly to ensure that you are aware of any amendments to it.

Most recently amended in August 2013.