Quality, innovation & sustainability

The Johan Cruijff ArenA provides top quality services, state-of-the-art facilities, and with the highest attention for safety offers an optimal audience experience. And we are doing all this as creatively and cleverly as possible. This is because quality, innovation and sustainability are the strategic pillars of the stadium.

In everything we do, quality is key. Quality for our customers, visitors and for our partners. Our desire to provide top quality drives all of our decisions – on optimizing the experience in and around the stadium through to tours and events and even the care of the grass field.

Through the innovation program we and our partners are working on creating the stadium of the future. Our focus is on six distinct themes: the visitor experience, mobility, security, sustainability and recycling, facility management and digitization.

The Johan Cruijff ArenA is one of the most sustainable stadiums in the world. For example, we use residual heat to keep frost off the playing field, we generate some of our own energy with some 4,200 solar panels and we are trying to process waste as cleverly as possible.